New Articles:

• Example of How to Make Money with Coupon Deals: Build Your List and Don't Lose Your Reputation
Here's a great way of how to use a discount coupon service to achieve all the things they promise, but don't usually deliver. Too often these services undermine your menu pricing - this example avoids that and guarantees return business as well.
• Best Websites - new site added.

Newsletter:

• 10 Common Problems with Perfect Staff: Be Careful
Do you employ Ms or Mr Perfect? They do a great job, and because of this are often left alone and problems may start to arise. Putting more time into managing top performers can be a much better investment than constantly chasing problem staff.

Latest Online Resources - these are the useful websites, links and finds we post on Twitter throughout the week. To keep up with the latest, follow Ken Burgin on Twitter or go to the special Member's List.

New Articles:

• Red Envelope Marketing for Restaurants
Red Envelope Marketing (also called Boomerang Marketing) is a great way to bring back customers by making an offer they can't resist. It's an excellent way to give a bonus without looking desperate, and it has a high rate of success.
• Best Websites - new site added.

Newsletter:

• CyberBullies: Protect your Staff and Business
With young staff living on their phones and free of inhibition, it doesn't take long for harassment to start, especially in large organisations. Cover yourself: update policies & monitoring to protect staff and business.

Latest Online Resources - these are the useful websites, links and finds we post on Twitter throughout the week. To keep up with the latest, follow Ken Burgin on Twitter or go to the special Member's List.

New Articles:

• How to Update your Facebook Business Page
The new Timeline has made major changes to the layout of Facebook Business Pages, with much more emphasis on the use of photos and images. Use this opportunity to boost promotion of your restaurant, cafe, hotel, bar or club with social media.
• Best Blogs - new blog sites added; Training Resources [FREE] - Would you do Something Unsafe if Asked to?; Best Websites - new website added.

Latest Online Resources - these are the useful websites, links and finds we post on Twitter throughout the week. To keep up with the latest, follow Ken Burgin on Twitter or go to the special Member's List.

New Articles:

• Mother's Day Promotional Ideas for your Restaurant
Mother's Day is a celebration honouring mothers and celebrating motherhood, maternal bonds and the influence of mothers in society. It is a great opportunity for restaurants to win over the hearts of moms, children, and families. Make sure mum enjoys her special day and your venue could become the family's first choice for future celebrations.
• Father's Day Ideas
Father's Day is a celebration honoring fathers and celebrating fatherhood, paternal bonds, and the influence of fathers in society. It is a great opportunity for restaurants to win over the hearts of moms, children, and families. Make sure mum enjoys her special day and your venue could become the family's first choice for future celebrations.
• Best Blogs - new blog site added; Training Resources [FREE] - 12 Fascinating Food Facts - infographics for younger students.

Newsletter:

• Quick Fixes for Rising Food Costs
Prices keep rising, and traditional cost-cutting methods don't always work. Neither are menu price increases always an option. A detailed audit is needed to find ways to handle these relentless changes.

Latest Online Resources - these are the useful websites, links and finds we post on Twitter throughout the week. To keep up with the latest, follow Ken Burgin on Twitter or go to the special Member's List.

New Articles:

• Training Resources [FREE] - 7 Disruptive Student Behaviours.

Newsletter:

• 7 Quick Ways to Build Buzz and Customer Traffic
When customers ask 'what's new?', what do you say? They want to hear about events, a new staff member, new photos, an award, renovation plans or the latest gossip. Everyone needs to put more energy into creating 'buzz' - here are 7 quick (no cost) methods...

Latest Online Resources - these are the useful websites, links and finds we post on Twitter throughout the week. To keep up with the latest, follow Ken Burgin on Twitter or go to the special Member's List.