Webinar Home Page: Information, Registration and Replays
Webinars are a great way to keep up with the latest trends and best-practice in marketing, management, cost control and staffing.
They're designed to be short, practical and packed with useful information - all you need is a computer and a comfortable chair. If you have a PC or Mac with speakers and an internet connection, you're all set - if webinars are new to you, see: How to Register for and Join a Webinar.
Profitable Hospitality webinars are also recorded and available after the event - details are on the information page for each webinar. >> 1st Class Members go here to REGISTER.
Each Webinar includes:
Live presentation on your PC or Mac
Complete set of downloadable notes / slides from each session
Resources, links and references on a special ProfitableHospitality.com web page
Full replay access for each Web Seminar
Q & A Sessions live with Ken Burgin - focused on your questions and issues
Monthly Online Marketing Masterclasses - live and interactive. Showing you the latest feature updates from Facebook, Google, Mobile Marketing and Social Media. Plus we can look at your website and Facebook page, and you can listen to the feedback others receive. These Masterclasses are exclusively for 1st Class Members.
>> The Masterclass program will start again in early 2012 - stay tuned!
Completed Webinars - Available on Demand as Recordings:
12 Essentials for a Popular & Profitable Menu
Menu design, wording, pricing, display and content - they're all important! Learn all about what makes a menu more popular, profitable and manageable, with a wealth of examples for venues large and small. A well-designed menu is the foundation of successful sales and there are many ways you can make yours more appealing and lucrative. Whether you're a casual cafe, quick-service bistro or fine dining restaurant, these practical tips will give your business an immediate boost. >> More Information and Replay Link
Social Media Marketing: 5 Important Webinars
Facebook, Twitter, Google, YouTube and smartphones - social media is here to stay. If you don't get on board your business will be left behind! Make your web presence an exciting source of information, customer connections and SALES. Shiny brochures and expensive advertising will be a thing of the past when you use up-to-the-minute, economical and engaging Social Media to communicate. And it is not hard! Your web presence will known as a hub for conversation and promotion, where customers actively seek information and share the good news!
1. Protecting Your Online Reputation
What are people saying about you online? A good product and friendly service? A great place to work? Or not: a bad reputation can be hard to shake off once comments go online. Hospitality is always in the spotlight - everyone likes to share discoveries and they also love to find fault. This important 1-hour webinar shows the best ways to monitor and respond to negative comments, and keep customers and staff onside. >> More Information and Replay Link
2. Boost Your Website's Power & Popularity
Does your website appear at the top of Page #1 when people do a Google search? Or are competitors dominating the top search position? Do visitors find all the information they want, or leave disappointed? There are many simple ways to make sure your website is useful, easy to find and a powerful part of your sales action - this practical 1-hour Webinar will show you how. >> More Information and Replay Link
3. Facebook Marketing Essentials
Look around your venue: probably 75% of your customers are using Facebook (700 million people world-wide) - it's a promotional medium too big to ignore. There are many simple and very powerful ways to build sales using Facebook's popularity - this practical 1-hour Webinar will show you how. >> More Information and Replay Link
4. 10 Free Online Promotional Tools
A fantastic smorgasbord of free online services for promoting your business to new and existing customers. This practical 1-hour Webinar will open your eyes to great opportunities on the web - take your pick and we'll help you put them to into action. >> More Information and Replay Link
5. Easy & Effective Email Marketing
Email marketing is still one of the most effective ways to connect with new and existing customers. Once you've made a connection, share information about new products and services, events, special offers and news. But most email newsletters are too dull to attract attention - what a waste! This webinar will show you how to make email into highly effective sales tools. >> More Information and Replay Link
Worried about Facebook Privacy? This short video shows how to keep your personal profile completely private so you can use Facebook for business with much more confidence...
Restaurant Management
Email marketing is still one of the most effective ways to connect with new and existing customers. Once you've made a connection, share information about new products and services, events, special offers and news. But most email newsletters are too dull to attract attention - what a waste! This webinar will show you how to make email into highly effective sales tools. >> More Information and Replay Link 