Marketing and management resources for restaurants, cafes, clubs and hotels.Marketing and management resources for restaurants, cafes, clubs and hotels.
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home | Profit Videos
 
Profit Videos

Profitable Business Videos

Watch and learn about key management and marketing concepts.

Sometimes it's faster to 'watch the movie' than 'read the book'.

These short video presentations are all 3-5 minutes long and designed to make complex ideas easy to understand and use...

VIDEO: Menu Profit Analyser - Menu Engineering in Action
VIDEO: Menu Profit Analyser - Menu Engineering in Action Does your menu have real 'profit strength' - the right combination of popularity and profitability? Here's how to analyse your results using the principles of 'menu engineering'. . . . keep reading
VIDEO: Understanding Profit Sensitivity
VIDEO: Understanding Profit Sensitivity Does discounting help improve sales? Watch this 3-minute video on Profit Sensitivity to see how sales improvement has to work hand-in-hand with cost-cutting to get the results you need. . . . keep reading
VIDEO: 3-Step Profit Improvement Method
VIDEO: 3-Step Profit Improvement Method When you combine small increases in the number of customers, how often they visit and what they spend, the improvement in bottom line results can be significant. . . . keep reading
VIDEO: Understanding Long Term Value of a Customer
VIDEO: Understanding Long Term Value of a Customer This video shows the powerful marketing concept of Long Term Value in a way that everyone can appreciate. New customers may be harder to find, but let's not lose a single one! . . . keep reading
VIDEO: How to Measure the Cost of Staff Turnover
VIDEO: How to Measure the Cost of Staff Turnover This video demonstrates an easy way to measure the cost of constant staff movement and shows how even small improvements can make a big difference financially. . . . keep reading
VIDEO: How to Create a Business YouTube Channel
VIDEO: How to Create a Business YouTube Channel The #1 video website offers great opportunities to promote your cafe, restaurant or bar. Here's the quick, easy way to set one up with quality content - no camera required! . . . keep reading
VIDEO: Marketing Project Profit Calculator
VIDEO: Marketing Project Profit Calculator How many members do you need for a loyalty scheme to be profitable? Will prizes and giveaways make you money? See how many members or customers you need to cover your costs and breakeven. . . . keep reading
VIDEO: How to Make Stocktaking Faster and Easier
VIDEO: How to Make Stocktaking Faster and Easier Counting food and liquor accurately takes lots of time - that's why many managers and chefs take short cuts. Here's a faster way to get the information you need - watch and learn. . . . keep reading
VIDEO: Where to find quality photos at very low cost
VIDEO: Where to find quality photos at very low cost Great photos are essential for menus, brochures, websites and branding. Here's how to obtain them at almost-free prices, without hiring a professional photographer. . . . keep reading
VIDEO: Understanding the Breakeven Point
VIDEO: Understanding the Breakeven Point Breakeven is one of the most important business concepts, and fundamental to understanding how your operation make moneys. Watch the video and use the spreadsheet with your own figures. . . . keep reading
VIDEO: Create a Google Map to Promote Your Business & Location
Ken Burgin
VIDEO: Create a Google Map to Promote Your Business & Location Promoting your local area is an important way to promote your business, especially in a tourist location. Here's the free and easy way to create a map to show on your website. . . . keep reading
VIDEO: Return on Investment for Equipment
VIDEO: Return on Investment for Equipment Shows the 'payback' time of equipment purchases. Takes into account the saving or profit increase expected and how long the equipment will last. Compare this to bank interest and new equipment can often be an excellent investment. Useful for justifying purchasing decisions! . . . keep reading
VIDEO: Understanding and using 'Revenue Per Available Seat Hour'
VIDEO: Understanding and using 'Revenue Per Available Seat Hour' RevPASH applies the principles of Yield Management to the restaurant floor - adapting airline and hotel profit strategies to seats, table turns and pricing. . . . keep reading
VIDEO: Effect of Discounts on Price, Volume & Profit
VIDEO: Effect of Discounts on Price, Volume & Profit Do you know how Discounts affect your profits? This simple but powerful calculator shows you how many more customers you must serve when offering 10%, 20% or 2-for-1 deals. The results are surprising! . . . keep reading
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