Marketing and management resources for restaurants, cafes, clubs and hotels.Marketing and management resources for restaurants, cafes, clubs and hotels.
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download  *Social Media Manager JD*  *Social Media Manager JD*

  Social Media Manager Position Description ready to use or adapt for your business.

Showing the responsibilities, skills, knowledge and behavior required for a Social Media Manager. This person would be responsible for blogging, Facebook, Twitter, Flickr and Picasa Photo Albums, Foursquare and other social media services. Plus reputation management and tracking customer feedback.

The Job Description outlines General Responsibilities, Main Activities, Special Requirements and Other Features.

Quality, career-minded staff expect to see a Job Descriptions when they apply for a position - it's an excellent way to attract the people you want and also filter out those who are unsuitable.

Job Descriptions are essential tools for performance reviews, and are required if you need to issue warnings for poor performance or bad behaviour.

download  *Wedding Guide to Give Away*  *Wedding Guide to Give Away*

  Download this Wedding Planning Guide and give it away to your wedding customers - they'll appreciate the gift.

Edit and modify it with your details and extra information, add a logo and photos, and turn it into a great looking PDF.

This Word document has your wedding to-do list, wedding tips and a wedding guide checklist. This wedding guide is for wedding planners, brides to be, wedding organizers, and maids of honor.

download  *Discount Coupon Profit Calculator*  *Discount Coupon Profit Calculator*

  Groupon, LivingSocial, Spreets, Cudo and dozens of other coupon deals - consumers love them and venue operators have very mixed feelings.

We're attracted by the idea of hundreds of new customers, but concerned about the tiny profit margin and the 'desperate discount' image it may give us.

Use this calculator to see how the sums can work in real life, and think hard about the issues involved.

download  *Media Release: Award Winner*  *Media Release: Award Winner*

  Make sure you have a professional Media Release ready for distribution if you win an award for your Restaurant, Cafe, Hotel, Bar or Club.

These four Media Release formats highlight achievements for food, wine, coffee and staff development. They include quotes from the business owner and can be adapted for your particular needs.

For tips and tactics to make the most of an industry Award, make sure you also check the resource article When you Win an Award: How to Promote the Good News.

download  *Photo Release Form*  *Photo Release Form*

  When you have staff photographed or videoed for publicity or promotional purposes, make sure they have all signed a proper release form.

This ensures that the photographs and recordings can be used at any time, even after staff have left your employment.

download  *Gift Hamper Cost/Profit Calculator*  *Gift Hamper Cost/Profit Calculator*

  Work out the cost and profit margins of different types of Gift Hampers - a great seasonal opportunity at Christmas.

Just packing up jams and cookies in a straw basket won't make much impression - it's the unique items we suggest you add that make for a real profit margin. Use this spreadsheet to see the possibilities.

download  *Customer Feedback: Net Promoter*  *Customer Feedback: Net Promoter*

  From the answers to one simple question you can calculate your Net Promoter Score (NPS).

The question is: 'How likely is it that you would recommend this business to a friend or colleague?'

By calculating your NPS through this question, you can work out how many of your customers are enthusiastic fans, how many are neutral, and how many actively dislike your business.

This form is ready to download, print and use - now customer feedback can be easy to administer, not complex.

Once you have a set of feedback forms, use the NPS Calculator (also in the Download Library) to work out your score.

download  *Net Promoter Calculator*  *Net Promoter Calculator*

  Use this calculator spreadsheet to work out your Net Promoter Score.

The feedback form to gather the necessary information from customers is also in the Download Library.

Divide the responses received into the three relevant groups, and enter the figures into the calculator - the score is worked out automatically.

download  *Service Checklist: Cafe*  *Service Checklist: Cafe*

  This 3-page Survey follows the Cycle of Service from arrival to departure, pinpointing areas done well or needing improvement.

download  *Vision Statement:  Restaurant, Bar*  *Vision Statement: Restaurant, Bar*

  A Vision Statement is a clearly written description of how your restaurant, café or bar should work 'at it's best'.

How you bring together food, beverage, atmosphere, customer service and great staff into a high-quality experience.

A Vision Statement is written to inspire: show staff, customers, suppliers and lenders what you are aiming for.

These are not long essays, but two paragraphs summing up your ambitions for a great business. It's often harder to write a short statement than a long one, so we've done the hard work for you!

Promote it in your staff manual, on the website, the menu and all marketing material.

download  *SWOT Analysis Sheet*  *SWOT Analysis Sheet*

  A Survey of Strengths, Weaknesses, Opportunities and Threats.

To give you a clear picture of the possibilities and challenges for a business, both internally and externally.

Written with examples added to give you a head start - can be useful for brainstorming the start of your marketing plan.

download  *Customer Credit Application Form*  *Customer Credit Application Form*

  For extending credit to customers who wish to set up an account.

Corporate customers may prefer to run an account that is billed directly to their company. At other times, you may wish to set it up against an agreed credit card number.

download  *Event Profit Calculators: Set 1*  *Event Profit Calculators: Set 1*

  Work out quickly and easily how many guests you need to breakeven and make a profit when you hold special dinners, concerts or entertainment.

Enter the fixed and variable costs (even if just estimates) to see the results - is the profit what you expected?

These calculators can make (or save) you thousands. It show in advance the minimum sales needed for an event to be successful.

download  *Event Profit Calculators: Set 2*  *Event Profit Calculators: Set 2*

  3 Calculators for bar and nightclub events.

Quickly and easily show you how many guests you need to breakeven and make a profit when you hold special events or promotions.

Calculators 4 & 5 gathers your costs and expected income to work out the minimum sales needed for a night to be successful. Where ticket or door sales are shared with a promoter, this can be added to the profit calculation.

Calculator 6 measures the cost/benefit of an event. If an event is run at a loss or breakeven, but expecting that there will be a future benefit, here's how to measure how quickly this will occur.

From this you can judge whether the event is really worth doing or is there another form of promotion that would be more effective.

download  *Training Quiz: Chocolate*  *Training Quiz: Chocolate*

  18 questions to test staff knowledge of chocolate origins, method of manufacture and items on your menu.

It's a fact - sound product knowledge leads to more confident selling. Use this quiz to develop the knowledge and enthusiasm of floor and kitchen staff.

Your chef can assist with the training program - lots of tasting involved!

BONUS: this can also be part of a customer tasting or gourmet experience.

Your selection returned: 28 items   -   Displaying Matches 1 thru 15 of 28 Found.    NEXT